The Older Set: Attracting Seniors to Your Product or Brand
According to AARP, for the next 13 to 14 years, baby boomers will be turning 65 at a rate of 10,000 per day. This means that a lot of people…
Category: Marketing
Postcard Marketing Mastery: Strategies for Rapid ROI Results
There are a number of businesses who give postcard marketing a go, but end up abandoning the strategy due to some uninspiring results. The point to consider is not that…
3 Most Effective ways to increase your Brand Marketability
Developing a brand that the public responds to is one of the hardest things to do in business. The competition in the business world can be fierce. This is especially…
3 Ways Social Media Can Help Your Business
It began as a concept that allowed the general population to connect with old friends, colleagues, and classmates. Over the past decade, however, social media has grown from a little-known…
What Does SEM Internal and External Benchmarking Mean?
The term “benchmarking” refers to the measurement of quality for programs, products, or strategies, as well as the comparison with other types of measuring tools. What benchmarking does is determine…